CX Insights · AI Experience
AI Experience & Equity + ROI
AI Experience ScoreInternal Adoption & EngagementAI Trust DriversImpact on Productivity & ResultsBuzzword vs. Real ValueAI ROI
What is it?
AI Experience & Equity + ROI measures what the AI usage experience is like within the company — among employees and across customer journeys — and connects that experience to business results. Beyond counting how many tools were purchased, we diagnose whether adoption is generating real return (productivity, satisfaction, efficiency) or whether it's just institutional buzzword, and which levers move the perception and value of AI.
Is AI delivering real return on experience — or is it just talk? We measure the difference.
Who it is for
Digital transformation, data/AI, product, CX, and leadership teams that have invested (or plan to invest) in AI and need to prove value, prioritize initiatives, and separate real adoption from hype.
What we answer
- What is the AI usage experience like today, by whom, and where?
- Is adoption generating real value or is it just buzzword?
- What matters most for trust, adoption, and engagement with AI?
- What is AI's impact on productivity, satisfaction, and results?
- Where should we prioritize AI investment to maximize return?
Benefits and results
What you take to your business
Separate real adoption from institutional hype
Prioritize AI initiatives by impact, not by trend
Defend (or redirect) AI investment with evidence
Increase internal adoption, trust, and engagement
Prove AI's return in business metrics
What we deliver
AI Experience Score and benchmark by area/journey
Map of adoption, engagement, and usage maturity
Drivers of trust, adoption, and resistance to AI
"Real value vs. buzzword" diagnosis by initiative
Impact model: how much AI experience explains productivity, satisfaction, and results
Prioritization of AI initiatives by expected return
We answer business questions by giving consumers a voice. Cutting out guesswork and using methods grounded in scientific evidence.
Brands that trusted Okiar to answer their business questions
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What challenge can we help you with today?
Request your quote and transform your business based on data. With tailor-made solutions, our team will help you turn information into strategies that make a difference.